Size of customer base: Mass market
Organizational level: Data-driven marketing team, high campaign frequency
Geography: Worldwide possible
Tech stack: Ideally active usage of DMP
Industry: B2C, mass market products and services, e.g., Food & Beverage, FMCG, Telecommunications, Insurances & Banks, Tourism, Automotive
Marketing strategy: Focus on digital
What our customers say
We are extremely delighted about our recent partnership through Havas with Wagawin on Unlimited YouTube Campaign. As a highly innovative company, Havas and Wagawin were the perfect partners for us being the first in the market to test LivingAds technology in Indonesia. We are very happy about the results since we managed to double the ROI and it also allowed us to gather valuable insights about Indosat target audience and strategically delivered customer delight. We look forward to building a long-lasting partnership.
The playable voting-approach of this new ad format surprises the user and significantly increases his awareness for the McDonald’s offers
We are extremely delighted about our partnership with Wagawin. They have been the perfect partners for us being the first in the market to test new initiatives and scaling our campaigns across Grab SEA. We are very happy about the results and it also allowed us to gather valuable insights and re-pivot our campaign approach from conceptualization to launch. We look forward to building a long-lasting partnership.